Corporate style guide

One Council, one brand

Our Corporate style guide

Our corporate identity puts the Council’s stamp on the services we provide. It demonstrates to the residents of Waltham Forest that the Council is a single organisation working towards the achievement of our strategic goals.

Creating one single corporate brand will help us clearly identify our services. To do this, we need to make sure that the Council’s identity is clear, unique and consistently applied by everyone working with us.

This guide has been produced to help external organisations working with Waltham Forest Council to ensure that a consistent and professional image is presented to all our residents.

We have services to be proud of. We want people to know that they are getting that service from us. We can only be sure of this if everyone adheres to our corporate identity and there are no excuses for not doing so!

Roger Taylor
Interim Chief Executive
Waltham Forest Council

View Waltham Forest Corporate style guide for external users

View Waltham Forest Corporate Style guide for internal users